Designer Yaniv Berg created a new form of professional camera concept called Digital Reflex Camera (DSLR). The camera body is one in the same with the camera body, while the curve at the end shows the image to your eyeballs through a fabulous rectangle interface.
“The camera body and lens was designed as a continuation that connects to it, creating an elongated body curved end , that turns to the user interface along the side of the camera there is another interface which control the details of photography. I wanted to make a refreshing change at the accepted form of professional cameras,to soften it, but to maintain its professional appearance.
Through the use of camera I wanted to get different photography experience. I took inspiration from the use of the old reflex cameras, that the eyepiece was located at the top of the camera, and the photographer was cradling the camera close to his stomach during photography. So, I designed the camera to match the pose I was looking for , in the ergonomic sense.
Experience continues when you want to view the photos, when turning the camera, the interface turns to image display mode, the display is rotating 180 degrees and the screen is directed toward the observer.”
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